Big Thinkr

Facebook’s Netscape Moment

Posted on October 29th, 2007 by Wayt King.

Can The Google be denied?

The killer social app for Google is not to turn Orkut into a Facebook clone. It is to turn every Google app into a social application without you even noticing that you’ve joined Yet Another Social Network. It’s the web as the ultimate social network.

“Google just needs to bring everything together. Your contacts are in Gmail. Your feeds are in Google Reader. Your IM buddy list is in Gtalk. Your upcoming events are in Google Calendar. Your widgets are in iGoogle. And don’t forget about your search history. Over time, Google will connect all of these together in different ways, along with data about you from other social services across the Web, and give developers bi-directional access to the social layer tying all of these apps together underneath.”

In 1995, Microsoft “embraced and extended” Netscape’s browser idea. In November 2007, Google will “embrace and extend” Facebook’s social graph idea, with bi-directional social data. Is it time to rise up against The Google’s increasing dominance of the web? Or should we fear no evil?

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